
The specific goals and objectives for this course include the following:
Goal: Demonstrate competency in and across business disciplines.
Objective: Demonstrate knowledge and understanding of elements of innovation entrepreneurship.
In this course, you may re-evaluate your own views of entrepreneurship and innovation within the framework of entrepreneurial thinking and putting this mindset into action (ET&A). As a student in this course, you will practice ET&A by accomplishing the following:
• Assess your personal entrepreneurial capacity.
• Differentiate between entrepreneurial and managerial thinking.
• Play with idea generation techniques to help you better create and shape ideas into bold opportunities.
• Evaluate innovative opportunities using rigorous feasibility and experimentation processes.
• Develop, define, and communicate an innovative concept to determine its feasibility.
• Gain confidence to use entrepreneurial thinking and action with future opportunities.
Throughout this course, you will develop a mindset that will enable you to build a toolkit to create and evaluate innovative opportunities, marshal resources, and form teams driven by creativity, leadership, and smart action. In sum, this course is a journey through the fuzzy front end of early-stage entrepreneurial activity. This course is not intended to be a complete overview of entrepreneurship and innovation; it is an immersion experience for finding and creating opportunities, and thinking innovatively. I hope that by the end of this course you will have a good grasp of basic entrepreneurship and innovation principles and that you will have gone beyond just memorizing facts. This will enable you to better understand current events in the innovation, startup and business worlds and will provide a solid framework for any subsequent courses you may take in entrepreneurship and innovation.
Goal: Demonstrate competency in and across business disciplines.
Objective: Demonstrate knowledge and understanding of elements of innovation entrepreneurship.
In this course, you may re-evaluate your own views of entrepreneurship and innovation within the framework of entrepreneurial thinking and putting this mindset into action (ET&A). As a student in this course, you will practice ET&A by accomplishing the following:
• Assess your personal entrepreneurial capacity.
• Differentiate between entrepreneurial and managerial thinking.
• Play with idea generation techniques to help you better create and shape ideas into bold opportunities.
• Evaluate innovative opportunities using rigorous feasibility and experimentation processes.
• Develop, define, and communicate an innovative concept to determine its feasibility.
• Gain confidence to use entrepreneurial thinking and action with future opportunities.
Throughout this course, you will develop a mindset that will enable you to build a toolkit to create and evaluate innovative opportunities, marshal resources, and form teams driven by creativity, leadership, and smart action. In sum, this course is a journey through the fuzzy front end of early-stage entrepreneurial activity. This course is not intended to be a complete overview of entrepreneurship and innovation; it is an immersion experience for finding and creating opportunities, and thinking innovatively. I hope that by the end of this course you will have a good grasp of basic entrepreneurship and innovation principles and that you will have gone beyond just memorizing facts. This will enable you to better understand current events in the innovation, startup and business worlds and will provide a solid framework for any subsequent courses you may take in entrepreneurship and innovation.
- Teacher: Jamie Kraft